Keywords: media science information press consumerism globalization postmodernism identity identity morality progress myth

KMT 2013 nr 4 Download PDF

Ewelina Kotarba

Myth in contemporary society

Cite: Ewelina Kotarba, Współczesne mityzacje rzeczywistości społecznej w świetle ogłoszeń prasowych, "Kultura - Media - Teologia", 2013( 15) nr 4, s. 110-120.

Principal aim of the article is to present the influence of myths on the society. Contemporary society does not believe in myth and forget about its power. However taking into account the functions of myths one may claim that it is fundamental for the culture and helps to construct cultural identity.

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